Smart Business Saturday

  • Bluffton-based Marketing Firm Honored by the Hilton Head Area Home Builders Association with Award for “Best Advertising/PR Campaign” for Work for Spartina Seamless Gutters Bluffton, SC, November 2022 – SmartMarketing Communications, the Bluffton-based marketing agency offering a wide range of public relations, advertising, branding, marketing......

  • Shoutouts. Positive comments. Reviews and recommendations. They all seem like pleasantries – small pats on the back – until you realize they are your most valuable marketing assets. Because if a customer is trying to decide between two brands, they will go with whichever one......

  • Leonardo Da Vinci once said, “Simplicity is the ultimate sophistication.” And four centuries later, Steve Jobs more than just agreed. He straight-up claimed the saying as his own. But what does that have to do with copywriting? People often refer to Apple’s website as being......

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