A New Outlook on Learning – and a New Level of Success – for Albuquerque Franchise

Business Development, Creative Services, Public Relations
About This Project

LearningRx, a successful nationwide network of brain training centers, was launching a new franchise center in Albuquerque and needed help to not only build brand awareness above a crowded tutoring and supplemental educational service market, but needed the tools and consulting to do so.


  • Development of a comprehensive marketing plan – strategic consulting, training and execution
  • Local lead generation campaigns
  • Targeted advertising campaign that included placements in local publications, as well as public and private school newsletters.
  • Collateral design and content development


Through the creation and implementation of strategies specific to the LearningRx business model, SmartMarketing helped LearningRx exceed their lead generation and marketing goals on time and on budget.